http://knol.google.com/k/narayana-rao-kvss/future-of-journalists-authors-and/2utb2lsm2k7a/846
Professionals have to figure out where the market failure is in the amateur internet and do something that still has value and which people will pay for, either directly or in terms of their attention which can be monetised through advertising.
Media professionals have to figure out how they can do something that adds value to the internet, that people will pay for, and that still costs less than the income that is derived from it. That is the job, that's business in the new competitive digital information marketplace.
Showing posts with label Digital economy. Show all posts
Showing posts with label Digital economy. Show all posts
Tuesday, February 3, 2009
Future of Journalists, Authors and Writers in Digital Economy
http://knol.google.com/k/narayana-rao-kvss/future-of-journalists-authors-and/2utb2lsm2k7a/846
Professionals have to figure out where the market failure is in the amateur internet and do something that still has value and which people will pay for, either directly or in terms of their attention which can be monetised through advertising.
Media professionals have to figure out how they can do something that adds value to the internet, that people will pay for, and that still costs less than the income that is derived from it. That is the job, that's business in the new competitive digital information marketplace.
Professionals have to figure out where the market failure is in the amateur internet and do something that still has value and which people will pay for, either directly or in terms of their attention which can be monetised through advertising.
Media professionals have to figure out how they can do something that adds value to the internet, that people will pay for, and that still costs less than the income that is derived from it. That is the job, that's business in the new competitive digital information marketplace.
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